Publications
The Pitfalls of Email Marketing – Featured by National Business Association
Saturday, September 29th, 2007This article was recently featured by the National Business Association in in their publication:
Is it or isn’t it workable?
Email marketing gets a bad rap. The controversy about email marketing is a quagmire that leaves many business owners in confusion in its wake.
According to a new study by the Direct Marketing Association, email marketing delivers the [...]
Publications Catalog
Wednesday, September 26th, 2007Coming soon … Publications Catalog and on-line ordering.
The Marketing versus Sales Dilemma – Why Selling is Not Dead
Wednesday, August 29th, 2007For many professionals, selling is becoming an impossible mission. There are even books written on the subject letting you believe that “selling is dead…” Yes, selling is becoming seriously challenging. The first reason is: there are more and more competitors out there who swear they have a better product or service.
The second reason is: the [...]